Releases: Perrier x Murakami

Continuing their longstanding support for the arts, PERRIER recently collaborated with Takashi Murakami on a range of new bottles. Some of the Japanese artist's signature motifs - his smiling flowers and kaikai kiki characters - are contrasted nicely against the classic green bottles from the French mineral water brand. Murakami further explains - "When PERRIER® first approached me, I felt extremely lucky to have the opportunity to collaborate with this sparkling water brand with such a long history. It held many positive associations for me – for example, when I was 32 and started living in New York, I used to drink PERRIER® a lot. Even further back, though, I have another very strong memory: I was on the first romantic date of my life at age 18 with a girl two years my senior. We went to a place in Ginza and I ordered a bottle of PERRIER®, mistaking it for alcohol. I remember it all so clearly – especially how confused I felt when I didn’t feel any alcohol effects after drinking many glasses! PERRIER® for me is closely associated first with the color green – of course! – and then, with the pleasant bubbling sound of carbonation. I’m grateful to be part of the brand’s expanding views and future-facing concepts through this collaboration. I also wonder if today, when we can no longer unthinkingly hug, kiss, or shake hands, perhaps the stimulating sensation of the PERRIER® bubbles on our tongues will be even more heightened, as one of the enjoyable tactile experiences still available to us! I am delighted to be part of this collaboration with PERRIER® and I hope that together, we can heighten that sense of relationship further, sharing a little more joy and hope for the future." Photo credit: Takashi Murakami/Kaikai Kiki Co., Ltd, designboom@bflv, and AD. Discuss Takashi Murakami here. https://www.youtube.com/watch?v=DZef5jUueyI
The cookie settings on this website are set to 'allow all cookies' to give you the very best experience. Please click Accept Cookies to continue to use the site.
You have successfully subscribed!
This email has been registered
ico-collapse
0
Recently Viewed
Top
ic-expand
ic-cross-line-top