Custom CMS block displayed at the left sidebar on the Catalog Page. Put your own content here: text, html, images, media... whatever you like. There are many similar sample content placeholders across the store. All editable from admin panel.
I have 1.5 yards of this great charcoal Kravet fabric for sale. Retails for $97.00 a yard, selling for $65 for the whole 1.5 yard piece. great to make pillows! Email me at email@example.com if you are interested!